NORMANDALE COMMUNITY COLLEGE                                                Effective Review Date:  Spring 2008

COMMON COURSE SYLLABUS                                                            To be Reviewed Annually

I.          IDENTIFYING INFORMATION

A.   HSMA 1101: Travel and Tourism

B.   Text: Veiwpoint: An Introduction to Travel, Tourism and Hospitality 2nd Edition by Starr

C.   Offered Fall & Spring Semester

D.   3 Semester Credits

II.         COURSE DESCRIPTION

This course introduces the student to one of the largest and most dynamic industries in the U.S. today.  The student will develop a working knowledge of this business and the content of many of the jobs which are available in it.

III.        TOPICS

A.   The travel industry

- history, governmental role, types of travelers, and channels of distribution

B.   Transportation and accommodation

- air, ground and maritime transportation, and the hospitality industry

C.   Tourism systems and services

- what goes into developing a tourism destination,  the kinds of destinations, including resorts,     national parks, theme parks, museums, sport facilities and shopping malls.

                  - tours and charters

                  - packages - how to create and market them

D.   Business travel

- meetings and conventions

      - attracting travelers to the airline and hotel industries

      - incentive travel

E.   Current trends in travel and vacations, including use of the Internet

F.   International Travel - How to get the most from your travel, culturally, educationally, financially and entertainment wise.

IV.        LEARNING METHODS  

A.   Lecture

B.   Discussion

C.   Text

D.   Training materials, including films and outside readings

E.   Worksheet exercises

F.   Assignments, projects

            G.   Guest Lectures

V.         LEARNING OUTCOMES

            Upon completion of this course the student will

            A.   Understand the travel & tourism industry

            B.   Identify travelers and their specific needs

            C.   Know and understand transportation modes including air, land, and maritime travel.

            D.   Understand different needs of the business sector

            E.   Understand convention and incentive travel.

VI.        EVALUATION

Instructors choose a combination of evaluation procedures including exams, quizzes, projects, papers, site visits and evaluations.  Classroom participation and work on case studies insures student competency meeting course objectives.