BUSN1105: Introduction to Business

Common Course Outline

Effective Date: Fall 2007

Catalogue Description: A survey course that is appropriate for all business majors and is especially valuable for beginning business students because it gives them the basic tools and vocabulary needed for further study.

Recommended Skills: No prerequisites.

Course Content:

1.      Economic systems

2.      Major macroeconomic indicators

3.      Competitive structure of industries

4.      Corporate social responsibility and ethics

5.      Basic forms of business ownership

6.      Fundamentals of management

7.      How businesses can be organized

8.      Operations management

9.      Human resources management and motivation

10.  Marketing

11.  Basic financial statements

12.  Financial management

Learning Outcomes:

Upon completion of this course, the student will be able to:

1.      discuss basic relationships between micro- and macroeconomic concepts and business,

2.      evaluate ethical and socially responsible decision-making in business,

3.      describe the basic forms of business ownership and their associated advantages and disadvantages,

4.      identify the four functions of management,

5.      identify the considerations and alternatives for organizing a business,

6.      discuss basic concepts and principles related to the functional areas of operations, marketing, financial management and human resources,

7.      understand and analyze the three basic financial statements.

Methods for Evaluation of Student Learning:

Can include as appropriate:

1.      Testing

2.      Case studies

3.      Simulations

4.      Projects

5.      Other assignments

6.      Classroom activities